amaotonovel Chapter 525 Brand
Chapter 525 Brand
Orange took the opportunity to advertise in mainstream media and public places, making the Yuehui Yingxue brand quickly popular across the country.
The brand graphic of Orange Clothing has moonlight on top and crystal snow below, and the brand name is "Yue Hui Ying Xue". This is the brand name that Orange changed after buying the factory. It was originally well-known but it just didn't get promoted. This time it is rising to the top.
Orange Online hired five front desk customer service representatives and two after-sales customer service representatives. Orange has only three requirements for them: first, they should have a good attitude and be patient; second, they should respond promptly, focus on the key points, and be concise and clear; third, they should be truthful, not belittle their products, but also not exaggerate.
As a result, the product was out of stock on the first day of sale on the platform.
Because Orange has set a fixed quantity and only produces one thousand pieces of each version, the hunger marketing is to ensure the continuity and scarcity of the brand's popularity, so that the brand can continue to sell well. After having no experience the first time and panicking a few times, Orange made this rule.
Each pattern is sold in 100 pieces offline and needs to be purchased in person in the store. 20 pieces are sold every day, and 900 pieces are sold online, so 100 pieces are released every day. The pattern will be changed after nine days of sales, and there will be no oversale.
Because of good advertising, good marketing methods, affordable prices and most importantly, limited quantity of each style, they are sold out every time they go on sale, making the clothes designed by Orange even more famous.
In order to meet the vast demands of customers, Orange made slight changes to the style of each model while keeping the original theme unchanged, and put them on sale again to meet the needs of people of different ages and personalities. As expected, the product was still in short supply.
This operation not only avoids excessive aesthetic fatigue but also satisfies different classes. Most importantly, it reduces a lot of pressure on design.
Hong Yuyan is smart and she realized the true meaning from it. She also designed clothing in her own style based on her own aesthetic tastes. She also launched new styles with the help of the momentum of the Yuehui Yingxue brand.
As expected, different styles have different audiences. Hong Yuyan's style is completely different from Orange's, but she is also very popular.
Although Chen Dan had a bad impression of Juzi, she knew how to judge the situation and did not put any obstacles in Juzi's way at the beginning. After the clothing became a hit, she actively cooperated with the scheduling, and the few of them worked together very well.
Because Juzi doesn't like to show up in public, all matters concerning the clothes she designs are handled by Chen Dan. Many people think that nowadays popular clothes are designed by Chen Dan, and Chen Dan always takes a tacit attitude without denying it. Juzi also approves of Chen Dan's approach, so the two of them tacitly help each other succeed.
Of course, every designer has her own little logo, which is hidden in her clothes. Orange uses her familiarity with herbs to make each logo very obscure, and no one knows except herself.
Chen Dan quickly became famous, but she herself was very low-key. Although Hong Yuyan was also famous, she felt very sorry for Orange and despised Chen Dan's actions.
Ju Zi was very calm. She advised Hong Yuyan: "Hasn't she also not publicly admitted it? Besides, she works for me anyway. It's a good thing that she has a good reputation as a supervisor. She also helped me cover up. I think it's good."
Although Hong Yuyan was indignant for Orange, she respected Orange's thoughts and did not say anything else.
Juzi likes this peaceful life very much, but Dong Yufei comes to visit...